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the blog



Difficult Lawyer? Sanity Check.
Just because a lawyer is difficult to work with doesn't mean their ideas are bad. Before you react, use this simple checklist to vet the next request from a challenging lawyer.
4 days ago1 min read


New Partners: Say "No" to Boost Your Brand and Grow a Healthy Practice
When done right, there is tremendous brand power in declining work. It might just be the key to a healthy, thriving practice.
Jul 273 min read


An Easy Check-In to Stop Second-Guessing Guidance to Lawyers
Your energy is better spent crafting creative solutions than second-guessing yourself. Use this simple guide to check in on your guidance to lawyers and know where you stand.
Jul 182 min read


Hiring a Key MBD Role? Make That Second Interview Count.
Flip the script–literally–to make your next key marketing or business development hire.
Apr 284 min read


Hey Marketers: Do You Recognize These Order-Taker Traps?
Four common order-taker traps often trip up law firm marketers. Recognize and step around them to lead in your firm.
Mar 13 min read
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