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the blog



Sometimes Client Service Means Cleaning Up Your Mess
Yes, you'll make mistakes. Maybe even bad ones. You can still serve clients well.
Feb 52 min read


Difficult Lawyer? Sanity Check.
Just because a lawyer is difficult to work with doesn't mean their ideas are bad. Before you react, use this simple checklist to vet the next request from a challenging lawyer.
Oct 6, 20251 min read


New Partners: Say "No" to Boost Your Brand and Grow a Healthy Practice
When done right, there is tremendous brand power in declining work. It might just be the key to a healthy, thriving practice.
Jul 27, 20253 min read


An Easy Check-In to Stop Second-Guessing Guidance to Lawyers
Your energy is better spent crafting creative solutions than second-guessing yourself. Use this simple guide to check in on your guidance to lawyers and know where you stand.
Jul 18, 20252 min read


Hiring a Key MBD Role? Make That Second Interview Count.
Flip the script–literally–to make your next key marketing or business development hire.
Apr 28, 20254 min read


Hey Marketers: Do You Recognize These Order-Taker Traps?
Four common order-taker traps often trip up law firm marketers. Recognize and step around them to lead in your firm.
Mar 1, 20253 min read
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