Discounts disproportionately decrease profit. Lawyers tend to overlook this simple yet inconvenient truth when trying to land new work.

Success seems limited when we view it a certain way. Good news: we can open our perspectives to create more winning opportunities.

Could this checklist belong to your firm? You are not alone. It has long struck me as odd that even though lawyers consistently ask for...

It's natural to chase sexy clients. But does name recognition or Fortune ranking justify your efforts? Use this tool to find out.

Sometimes BD is as simple as chainsaws and catastrophic claims. Usually, it's not.

Casual stories help lawyers market their experience and advance business development efforts. "FUK It" to prepare your next story.

Stop making business development harder than it needs to be. Take a lesson from popular music.

Most of us incorrectly estimate how long others want to chat. This holiday, listen for conversational high points and make graceful exits.

Firms can quickly inspire lawyers to think about business development. Changing behaviors takes longer.

Use our easy business development planning tool to demystify BD and plot concrete actions. Free for readers!