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Lesson Learned: Be careful with the words, "I need..."
It's natural to shorthand things when under pressure. But marketing and BD pros are well advised to remember their manners—learn from my mistake!
Dec 1, 20252 min read


Client Service Recipe: Knowledge, Empathy + Confidence
Serving lawyers will always be hard. But the recipe to succeed is simple.
Sep 27, 20254 min read


An Easy Check-In to Stop Second-Guessing Guidance to Lawyers
Your energy is better spent crafting creative solutions than second-guessing yourself. Use this simple guide to check in on your guidance to lawyers and know where you stand.
Jul 18, 20252 min read
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