LinkedIn is about so much more than touting wins. Used well, it becomes a tremendous platform for visibility, engagement, and business development. How do I know? Because I'm getting opportunities I couldn't without it.

It's easy to ignore BD when you are busy. Here are small things you can do to stay visible to your priority contacts even when work is overwhelming.

Katie McMahan, founder and owner of national recruiting firm The Lawt, gets honest on company values, the motivating power of AI, and not lying to farm animals.