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the blog



Just a "follow-up" email? Think again.
Transform your follow-up emails in seven easy steps to add immediate value to internal clients.
7 days ago3 min read


Three Small Shifts to Create Big Client Service Opportunities
Marketers demonstrate leadership when they make recommendations, deliver what lawyers want--not necessarily what they ask for--and communicate reliably. Lean into three shifts for excellent results.
Aug 192 min read


My Personal Brand is About You. Confused? Don't Be.
Think you know your personal brand? I challenge you to reconsider, in a completely unexpected way.
Apr 72 min read
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